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By Shimron Singh | January 13th, 2023

This year, Nike has gone all out for their sneaker release. It’s a special year for Jordan fans as the year 2023 symbolizes the number 23 jersey Michael Jordan used to wear. Plus, they’re celebrating the fact that it’s been 25 years since Jordan first entered China! To make the Year of the Rabbit extra special, they’re set to release only 5,000 pairs of the Air Jordan 1 Year of the Rabbit sneakers on 21 January 2023 (to be confirmed). 

What makes the Air Jordan 1 so special? The underside of the tongue will feature an illustration of a rabbit with the number of the sneaker out of 5,000 pairs. Additionally, the sole is lined up with the bold red & gold color we associate with Lunar New Year. The fluffy laces signify the fluffiness of a rabbit’s fur. It’s definitely going to be a sneaker fan’s heaven.

The price tag for the Air Jordan 1 – Year of the Rabbit sneakers is set to be $160 USD for retail (may be subject to change). However, we all know the story with limited edition sneakers and resellers. They’re bound to jump up in price once they’re all sold out so it’s definitely going to be a tough one to get a hold of! Certainly not impossible though.

Keep an eye out on Jordan’s Instagram for further updates.

Disclaimer: This piece is a lifestyle article and does not constitute professional financial advice. Please consult a professional for investment matters.


Stay tuned for everything finance-related on Money Matters.

Subscribe to our weekly newsletter for The Best of Hong Kong.

  • By Shimron Singh | January 13th, 2023

    This year, Nike has gone all out for their sneaker release. It’s a special year for Jordan fans as the year 2023 symbolizes the number 23 jersey Michael Jordan used to wear. Plus, they’re celebrating the fact that it’s been 25 years since Jordan first entered China! To make the Year of the Rabbit extra special, they’re set to release only 5,000 pairs of the Air Jordan 1 Year of the Rabbit sneakers on 21 January 2023 (to be confirmed). 

    What makes the Air Jordan 1 so special? The underside of the tongue will feature an illustration of a rabbit with the number of the sneaker out of 5,000 pairs. Additionally, the sole is lined up with the bold red & gold color we associate with Lunar New Year. The fluffy laces signify the fluffiness of a rabbit’s fur. It’s definitely going to be a sneaker fan’s heaven.

    The price tag for the Air Jordan 1 – Year of the Rabbit sneakers is set to be $160 USD for retail (may be subject to change). However, we all know the story with limited edition sneakers and resellers. They’re bound to jump up in price once they’re all sold out so it’s definitely going to be a tough one to get a hold of! Certainly not impossible though.

    Keep an eye out on Jordan’s Instagram for further updates.

    Disclaimer: This piece is a lifestyle article and does not constitute professional financial advice. Please consult a professional for investment matters.


    Stay tuned for everything finance-related on Money Matters.

    Subscribe to our weekly newsletter for The Best of Hong Kong.